executive creative producer at icrossing. I am constantly exploring the times and spaces in between things. This blog is to learn and share ideas around digital marketing and innovation and wherever else it may lead.
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Marketing
Outrageous. Carat Ad Agency and Facebook force man to give up name for vanity URL
This is bad, really bad. The man’s name in question is “Harman Bajwa” — Remember his name is literally Harman...Read more...
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Ad Age: Facebook is the new Twitter
Although this article (http://bit.ly/4IRvTy) has a sensationalist subhead, there is only one line in the article that relates to that statement. I quote "our research shows that even more than Twitter, people are using social network status updates -- mostly Facebook -- for these same sorts of connections."
This is a theme I've been exploring for a couple of months now. Here's my original post from Nov. 11: Is Facebook the inevitable social portal? http://tinyurl.com/yjgv9ppPut simply, Twitter is going to go away. It's easy to figure out how to use it, but most folks can't figure out why to use it. Having been on twitter for almost two years, I love it but I notice the adoption rate over that time, despite Ashton Kutscher, is nothing compared to the rise in Facebook users. People get Facebook..it's about friends. Twitter is about business.
I have no doubt that Facebook will absorb all of Twitter's functionality soon; they just incorporated the retweet feature. And doubtless, everyone on Twitter already has a Facebook page. In fact, one person I follow, Matt Singly (@mattsingley) who has 32,000 followers on Twitter, posts to both Facebook and Twitter simultaneously.
That is the future.
We will tire of maintaining multiple tools. When I can port my fellow Tweeters to Facebook, and maintain those connections there, I will do so, I just hope I'll be able to retain the conversations and friends I've met on Twitter, because they represent a very diverse amalgam of brilliant, educated, humorous people and and I will miss them if they go away completely.
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Ji Lee, Creative Director of Google Labs, talks about innovation and inspiration.
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The absolute best Holiday Card of 2009 from Mother Agency in the UK.
The combination of humor and irony would be enough, but this card embodies the true spirit of the holidays. It's very memorable and will make you smile, even though the hoildays are over.
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