Filed underweiden

See all posts on Posterous with this tag »

Heather White-Laird

Digital Strategist, Blogger and Producer. This blog is to learn and share ideas around digital marketing and innovation and wherever else it may lead.

TwitterFacebookLinkedInFriendfeedDelicious
Heather White-Laird's profile »

Sites I Like

  • Slideshare
  • Resume
  • Heather White-Laird - Google+

Tags

  • social media (74)
  • innovation (58)
  • Marketing (46)
  • los angeles (36)
  • video (35)
  • facebook (34)
  • Twitter (31)
  • art (29)
  • advertising (23)
  • humor (22)
  • View all 486 tags »
  • holiday (18)
  • new york city (18)
  • mobile (16)
  • foursquare (15)
  • google (15)
  • geo location (14)
  • music (13)
  • trends (13)
  • digital economy (12)
  • photo (12)
  • apple (11)
  • creativity (11)
  • design (11)
  • real time (11)
  • MadMen (9)
  • interactive (9)
  • iphone (9)
  • NYC (8)
  • Photography (8)
  • Social Connections (8)
  • data visualization (8)
  • infographic (8)
  • sxsw (8)
  • icrossing (7)
  • street art (7)
  • TED (6)
  • lbs (6)
  • oil spill (6)
  • random (6)
  • BP (5)
  • Banksy (5)
  • Best 2011 (5)
  • Best Digital Campaigns 2011 (5)
  • howlvenice (5)
  • internet (5)
  • ipad (5)
  • social media marketing (5)
  • best advertising (4)
  • brands (4)
  • creative council (4)
  • data (4)
  • environment (4)
  • gowalla (4)
  • philosophy (4)
  • pop up gallery (4)
  • privacy (4)
  • Don Draper (3)
  • KLM (3)
  • Metropolitan Museum (3)
  • OMMAmobile (3)
  • Venice (3)
  • Venice Canals (3)
  • albion (3)
  • america (3)
  • apps (3)
  • armano (3)
  • augmented reality (3)
  • beach (3)
  • billboard (3)
  • digital marketing (3)
  • family (3)
  • faris (3)
  • future (3)
  • graffitti (3)
  • inspiration (3)
  • jeffrey deitch (3)
  • location based services (3)
  • love (3)
  • moca (3)
  • personalized search (3)
  • pollution (3)
  • restaurants (3)
  • search (3)
  • statistics (3)
  • strategy (3)
  • television (3)
  • thanksgiving (3)
  • 2009s (2)
  • 2010 (2)
  • 2011 (2)
  • 2011 sxsw (2)
  • Ad Age (2)
  • Chrome (2)
  • Coke (2)
  • Damien Hirst (2)
  • Ed Ruscha (2)
  • Instagram (2)
  • MIT (2)
  • Marshall McLuhan (2)
  • NY Times (2)

Archive

2012 (8)
February (1)
January (7)
2011 (232)
December (20)
November (20)
October (18)
September (6)
August (12)
July (15)
June (25)
May (28)
April (22)
March (21)
February (22)
January (23)
2010 (271)
December (19)
November (19)
October (17)
September (20)
August (28)
July (19)
June (20)
May (25)
April (17)
March (25)
February (19)
January (43)
2009 (117)
December (37)
November (25)
October (35)
September (10)
August (10)
July 23, 2010

Old Spice Commercials Drive Sales DOWN by 7%--here's why

  • Edit
  • Delete
  • Tags
  • Autopost
Picture_4

Smart post from @journik. Was W & K so concerned with their own creativity and the medium that they forgot the product, the target audience and the brand positioning?

Marshall McLuhan may still be right.

http://journik.posterous.com/viral-old-spice-commercials-by-weiden-kennedy

Filed under  //

  • Marketing
  • digital economy
  • old spice
  • social media
  • weiden
Tweet
  • 2 responses
  • Like
  • Comment
January 11, 2010

RT @simonmainwaring Gary GIlmore's execution is inspiration for Nike tag line Just Do It .Interview w/ Dan Wieden

  • Edit
  • Delete
  • Tags
  • Autopost

Picture_5

http://bit.ly/F36oV

Filed under  //

  • Marketing
  • advertising
  • nike
  • weiden
Tweet
  • 0 responses
  • Like
  • Comment