Is our darling headed for a rough patch? Erick Schonfeld of TechCrunch seems to think that it might be, worrying over its now negative US user growth.
To quote: “Ever since last summer, Twitter’s growth in the U.S.
has been stalling . But in October, the number of people who visited
Twitter.com from the U.S. actually declined for the first time by 8
percent month-over-month… Will the new features be enough to bring back
growth in the U.S.? If they don’t, Twitter’s troubles will really
begin.”
That is a quick summary, for sure, but it encapsulates his views
well. If Twitter cannot reignite user growth on the website with new
features, Twitter will have a hard time keeping its investors happy.
Hyper growth is sexy, stagnant slow declines are not.
What can we make of Twitter’s slow down in the last few months?
Recall quickly that we only have access to estimates of traffic to
Twitter.com and other applications websites; we do not know if API use
is growing, shrinking, or steady.
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